闯关东China AI-generated actress’s contact lens ad pulled after netizen backlash its credibility_我的网站
一 |  The AI persona, Fang Taozi, rose to fame as the female lead in hit short drama The Laid-off Girl, which has garnered more than 200 million views. In the now-removed ad, Fang said the lenses were "comfortable to wear all day" and the product used a technique to keep them stable, urging users to "blink with confidence," China Youth Daily reported on Sunday. The claims drew fierce backlash from Chinese netizens, who argued the virtual AI figure cannot wear contact lenses, making its "personal claim of comfort" entirely "uncredible and misleading to consumers." The video is no longer searchable on her page, and her agency did not immediately comment, according to the report. Lawyers said colored contact lenses are regulated as Class III medical devices in China. The country's Advertising Law prohibits using a spokesperson to recommend or certify medical devices, and such ads must undergo review before publication. The Advertising Law actually stipulated that a brand ambassador must personally try the product first before endorsing it in an ad. Wu Xiaolin, a Beijing-based lawyer, told the Global Times that under the law, an advertising endorser is defined as a natural person, legal entity or other organization making a recommendation in its own name or image. "AI digital humans do not have independent legal personality and cannot be advertising endorsers," Wu said, adding that advertisers still bear responsibility for the truthfulness of content and may face penalties for false advertising. While AI digital avatars are not bound by the legal clauses governing human endorsers, Wu stressed that the ad's firsthand usage experience claims constitute alleged false promotion. Relevant legal liabilities for false advertising will fall on the brand advertiser and the campaign operator rather than the AI avatar itself. Shanghai-based outlet The Paper reported that Fang's first commercial deal on July 31 listed rates as high as 258,000 yuan ($38,236) for videos exceeding 60 seconds, outstripping many human influencers with millions of followers. An MCN agency source later cast doubt on those figures, saying the actual rate was about 88,000 yuan. A Global Times reporter noticed that the rise of AI short drama commercial endorsements has become a prevalent industry trend in China, with virtual leads of multiple popular short dramas regularly posting sponsored content for beauty, skincare, beverage and other consumer brands. Feng Anrong, a director who runs an AI production studio, told the Global Times that commercial endorsements have become a major revenue source for many short drama production teams. As AI-generated marketing expands, the controversy has exposed a grey area with legal provisions in place and regulatory oversight inadequate. A consumer hotline told local media that the matter has been referred to market regulators in the local district for handling, per China Youth Daily. 。
二 | 据新浪科技1月10日消息，优酷宣布将起诉网络媒体双新闻传播虚假信息和侵犯优酷商誉。优酷索赔1000万元，并要求其通过官方渠道公开道歉。昨晚，“鞭打公牛”发表了一篇题为“今天的头条新闻已经到达优酷的收购”的文章，称今天的头条新闻已经到达优酷的收购，并且正在与西瓜视频业务对接。优酷回应说：爆炸完全是虚假的胡说八道，严重影响优酷品牌的声誉，优酷将追究相关自媒体传播虚假新闻的法律责任；字节打人副总裁李亮回应说：“新闻不是真的”；阿里大文娱乐称此内容是虚假新闻，R。umor应承担法律责任。去年12月，有传言称字节弹跳（今天的头条新闻和Tremolo母公司）将收购优酷，据报道，字节弹跳（今天的头条新闻和Tremolo母公司）正与阿里巴巴商谈以50亿美元收购优酷和阿里巴巴音乐相关业务。
三 | 优酷官方微博帖子叫“胡说”！今天的头条新闻也回应说“这个谣言不是真的”。 Current article:http://s3yct.jiubengtaibingpengou.pics/pb9w/20260826/4449.html Published on:06:29:45 |
